Wednesday, October 7, 2026 Global edition
Pinnacle Times

Ideas for people who build

Leadership

AI Took 58 Percent of Your Search Clicks. Now It’s Coming for Your Checkout

Your marketing funnel is moving to a place you don’t control. How AI assistants, self-service ads, and chat-based checkouts are rewriting the rules of retail.

Engineer skillfully soldering components on a motherboard in a tech workshop.

Photo: Mikhail Nilov / Pexels

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